Liozna as a birthplace has produced a number of famous personalities of various fields (e.g. Lithuanian Orthodox Rabbi and first Rebbe of Chabad (1745–1812), Second Rebbe of Chabad (1773–1827), Third Chabad Rebbe (1789–1866)): Shneur Zalman of Liadi, Dovber Schneuri, Menachem Mendel Schneersohn and some more.